Size, Proportion, Substance

The Keeshond is a medium-sized, square-appearing, sturdy dog, neither coarse nor lightly made. The ideal height of fully matured dogs when measured from top of withers to the ground is 18 inches for males and 17 inches for bitches - a one inch variance either way is acceptable. While correct size is very important, it should not outweigh that of type.

Head

Expression

Expression is largely dependent on the distinctive characteristics called "spectacles" - a combination of markings and shadings in the orbital area which must include a delicate, dark line slanting from the outer corner of each eye toward the lower corner of each ear coupled with expressive eyebrows. Markings (or shadings) on face and head must present a pleasing appearance, imparting to the dog an alert and intelligent expression.
Very Serious Fault: Absence of dark lines which form the "spectacles".

Eyes

Eyes should be dark brown in color, of meium size, almond shaped, set obliquely and neither too wide apart nor too close together. Eye rims are black.
Faults: Round and/or protruding eyes or eyes light of color.

Ears

Ears should be small, triangular in shape, mounted high on head and carried erect. Size should be proportionate to the head - length approximating the distance from the outer corner of the eye to the nearest edge of the ear.
Faults: Ears not carried erect when at attention.

Skull

The head should be well-proportioned to the body and wedge-shaped when viewed from above - not only the muzzle, but the whole head should give the impression when the ears are drawn back by covering the nape of the neck and the ears with one hand. Head in profile should exhibit a definte stop.
Faults: Apple head or absence of stop.

Muzzle

Of medium length, neither coarse nor snipey, and well proportioned to the skull.

Mouth

The mouth should be neither overshot nor undershot. Lips should be black and closely meeting - not thick, coarse or sagging, and with no wrinkle at the corner of the mouth.
Faults: Overshot, undershot, or wry mouth.

Teeth

The teeth should be white, sound and strong meeting in a scissors bite.
Fault: Misaligned teeth.

Neck, Topline, Body

The neck should be moderately long, well-shaped and well set on shoulders. The body should be compact with a short, straight back sloping slightly downward toward the hindquarters: well ribbed, barrel well rounded, short in loin, belly moderately tucked up, deep and strong of chest.

Tail

The tail should be moderately long and well feathered, set on high and tightly curled over the back. It should lie flat and close to the body. The tail must form a part of the "silhouette" of the dog’s body, rather than give the appearance of an appendage. Fault: Tail not lying close to the back.

Forequarters

Forelegs should be straight seen from any angle. Pasterns are strong with a slight slope. Legs must be of good bone in proportion to the overall dog. Shoulder to upper arm angulation is between slight to moderate.

Hindquarters

Angulation in rear should be between slight to moderate to complement the forequarters, creating balance and typical gait. Hindquarters are well muscled with hocks perpendicular to the ground.

Feet

The feet should be compact, well rounded, cat-like. Toes are nicely arched, with black nails.

Coat

The body should be abundantly covered with long, straight, harsh hair standing well out from a thick, downy undercoat. Head, including muzzle, skull and ears, should be covered with smooth, soft, short hair--velvety in texture on the ears. The neck is covered with a mane--more profuse in the male-- sweeping from under the jaw and covering the whole of the front part of the shoulders and chest, as well as the top part of the shoulders. The hair on the legs should be smooth and short, except for feathering on the front legs and "trousers" on the hind legs. Hind legs should be profusely feathered down to the hocks-not below. The hair on the tail should form a rich plume. Coat must not part down the back. The Keeshond is to be shown in a natural state with trimming permissible only on feet, pasterns, hocks and--if desired--whiskers. TRIMMING OTHER THAN AS DESCRIBED TO BE SEVERELY PENALIZED.
Faults: Silky, wavy, or curly coats. Part in coat down the back.

Color and Markings

A dramatically marked dog, the Keeshond is a mixture of gray, black and cream. This coloration may vary from light to dark. The hair of the outer coat is black tipped, the length of the black tips producing the characteristic shading of color. Puppies are often less intensely marked. The undercoat is very pale gray or cream, never tawny.

Head

The muzzle should be dark in color. "Spectacles" and shadings, as previously described, are characteristic of the breed and must be present to some degree. Ears should be very dark-almost black.

Ruff, Shoulders and "Trousers"

The color of the ruff and "trousers" is lighter than that of the body. The shoulder line markings of light gray must be well defined.

Tail

The plume of the tail is very light in color when curled on the back, and the tip of the tail should be black.

Legs and Feet

Legs and feet are cream.
Faults: Pronounced white markings. Black markings more than halfway down the foreleg, penciling excepted. White foot or feet.
Very Serious Faults: Entirely black or white or any solid color; any pronounced deviation from the color as described.

Gait

The distinctive gait of the Keeshond is unique to the breed. Dogs should move boldly and keep tails curled over the back. They should move cleanly and briskly; the movement should be straight and sharp with reach and drive between slight to moderate.

Temperament

Temperament is of primary importance. The Keeshond is neither timid nor aggressive but, instead, is outgoing and friendly with both people and other dogs. The Keeshond is a lively, intelligent, alert and affectionate companion.

Source: American Kennel Club